Korean market. They note that Korean customers tend to prefer foreign brands so they can convey a sense of having a high social status.
2. Analysis of ZARA
1) Introduction of ZARA
① The history of ZARA
1963~1974 Foundation of Amancio Ortega Gaona INTITEX
1975 Open the first ZARA store in Spain
1976~1984 Spreading the ZARA store in the main cuties of Spain
1985 Overseas expansion
Sectors and Divisions
Energy
Divisions
Fossil Power Generation
Wind Power
Solar & Hydro
Oil & Gas
Energy Service
Power Transmission
Healthcare
Divisions
Imaging & Therapy Systems
Clinical Products
Diagnostics
Customer Solutions
Industry
Divisions
Industry Automation
Drive Technologies
Customer Services
Infrastructure
& Cities
Divisions
Rail Systems
Mobility and Logi
You must aware of “Guanxi”
Because you need to keep a good relationship with the local government
to make a successful business
A central idea in Chinese society
Basic dynamic in personalized networks of influence
A state of general understanding between two people
Closely related concepts
: Ganqing(feeling,感情) Renqing(人情) Mian(face, 面)
Social status, propriety,
competitive airline industry. In 2000 Delta enjoyed a net income of more than $1 billion and carried a record 117 million passengers. Entering the new century the airline had extended its route network to serve 221 cities in 48 states, and an additional 118 cities in 47 foreign countries.
② Merger with Northwest Airlines -> Delta announced that it was merging with Northwest Airlines. The n
testing
We want to explain the relationships between the satisfaction and user’s personal data and the two phone’s performance. We have intermediate variables (age, gender). We also have independent variables(application, cost the phone)and dependent variable(user’s satisfaction). So we think Hypotheses testing can help us enhance understanding of the relationship that among variables.
competency. Consequently, the corporate education is changing to satisfy this trend.
In Korea, SKT FMI(Future Management Institute) is the most leading in the corporate education. Generally, many corporations are outsourcing job education programs. However, SKT FMI develops them without other's help. It's the strongest point which makes SKT FMI the best corporate education institute in Korea.
C
competitiveness and maximization of synergy with its affiliates to secure stable business portfolio to foster its key companies to be World’s the Best Company in each sector.
2. Analysis the main service and competitors in the market
(1) Main Service
Since 1966, STX Pan Ocean has struggled for becoming "World’s the Best" company. With an effort from the company’s powerful & stable busi
1) Rivalry among Competing Sellers: Fierce to Strong
(1) Big Three U.S. Companies
Automobile companies are facing vigorous battle in North America, and some companies have to deal with their net loss and huge amount of debt. General Motors Co., Ford Motor Co., and Chrysler Group LLC, so called ‘Big Three’ in automotive industry got through major crisis in 2008, and GM ended up filing
competition factor is the brand image. This can be easily understood from looking at the process of how a new brand or a new product is produced.
Let’s take the vehicle industry as an example. In 1989, Toyota motors concluded that they could not enter the premium market through their brand image of high performance via price. The premium market consisting of Mercedes Benz, Rolls Royce, and Fe
Korean Travel Times, especially in 2010, there had been high-stakes competition between all the airline companies in the states. They all had implemented unreasonable business policy like cutting price in half or issuing comp tickets, in order to attract passengers as much as possible. They generally had offered people to get the maximum discount rate of 50% of the original price which was extrem